Introducing Our Newest Team Member!

We are pleased to introduce you to our newest team member, Bobbi.  She brings over 17 years of marketing experience to our team.  Her knowledge and passion for branding businesses through logo development and all marketing collateral keeps her on her creative toes!   We are thrilled to have the opportunity to share her expertise with you!  Call us today 561.325.8052 to schedule a free "Marketing Miracle Consultation" so that we can assist you in creating an effective marketing strategy for your business.  During a Free Marketing Miracle Consultation we do the following with our clients: Develop a marketing message that allows you to differentiate your business Provide a variety of options to help you reach your target market Share options of promotional products in your budget Our goal is to create a "marketing masterpiece" that helps your business gets results.  Whether it's a direct mail campaign, new logo and brochures or cool promotional product everyone is excited to get at the next event, we're here to help your business grow!  Call us today 561.325.8052 and let's get started!

Fun facts about Bobbi:  - She moved here from Boston 2 years ago  - She has traveled all over Europe including Switzerland, Italy, England and France  Let's stay connected!  "Like" us on Facebook to share your thoughts and get involved in our online community.

Enter to WIN!

It's Summer Sweepstakes time and we're giving away 5,000 custom postcards to one lucky winner!

Did you know that the direct mail business is expected to grow 1.4% annually for the next five years to $13.8 billion? It's true, direct mail is still a very effective way to market your business and now you have the opportunity to win 5,000 postcards to mail out to your future clients/customers!

Other ways to use these 5,000 postcards if you're the lucky winner? Bring them to networking events (they make a bigger statement than a business card), pass them out at your booth during the next trade show or create invitations promoting your next event. The marketing opportunities with these custom postcards are limitless so what are you waiting for? Click here to enter to win!

How to Identify Your Target Market

The best dart players hit bullseyes; the best marketers hit their target market. This seems simple, but in marketing, the target market can span the spectrum of small, to wide, to even (believe it or not) nothing at all! Before any campaign, it’s critical to examine who your target market is to achieve the results for which you are looking. Be prepared to hit your next campaign spot on. Here are 10 questions that can help you determine whether you have a target market and what it is: http://www.entrepreneur.com/article/226360.

Direct Mail Continues to Be an Effective Marketing Tool

Like the color black and a good pair of blue jeans, some things never go out of style, just like direct mail. In fact, despite the age of digital marketing and advanced technologies, the direct mail business is expected to grow 1.4% annually for the next five years to $13.8 billion, according to IBISWorld's “Direct Mail Advertising in the U.S.” October 2012 research report. Much of this growth is due to the continued merging of digital and physical advertising. For instance, with digital tools, direct mailers can be organized, personalized, delivered, and tracked better than ever.

While direct mailers may never go out of style, the digital landscape is changing some of the direct mail “rules” and strategies. Here are 10 good tips to keep your digital mail campaigns fresh and effective: http://www.dmnews.com/direct-mail-evolved/article/280361/#.

Product of the Month

We've all seen vehicles driving down the street with a promotion slapped on or wrapped around it, but have you ever thought to yourself "I should do that!"? You're already driving so you might as well turn your car into a moving advertisement for your business.  Here at Minuteman Press we are more than just your printer.  Yes, we are happy to print your business cards, but more importantly, we want to help you market your business effectively and we do that by offering you a variety of marketing solutions no matter what your budget.  

As you can see, this month, we're featuring our car magnets!  We invite you to come in and speak with us about your marketing needs so that we can determine what may be a good fit for your business. 

To take advantage of this amazing offer, please call 561.392.8626 and mention this blog post to receive the 25% off!