9 Special Day-Themed Print Marketing Campaign Ideas for Winter

Winter is a season of crisp weather and festive joy. It's a time of year that presents your business with a prime occasion to initiate captivating, themed print marketing campaigns. 

From New Year to Valentine's Day, you can leverage plenty of holidays and events during this season to attract customers and boost sales.

From Cozy to Cool: 9 Print Marketing Strategies to Beat the Winter Blues

Here are 9 special day-themed print marketing campaign ideas for winter.

New Year, New You

Tap into the popular New Year's resolution trend by promoting your products or services to start the new year off right.

For example, a gym could offer eye-catching posters featuring special membership deals for those looking to get healthy.

Winter Wonderland Photo Contest

Encourage customers to take photos of themselves enjoying your products in a winter wonderland setting.

For participants or winners, print customized coupons or discount codes as prizes.

Valentine's Day Love Notes

Create creative love notes that can be given out with purchases leading up to Valentine's Day.

These can also be shared on social media using a branded hashtag. 

Groundhog Day Predictions

Have fun with the quirky holiday of Groundhog Day by creating a postcard campaign around predicting what products or services will be popular in the coming months.

President's Day Sale

Celebrate President's Day with special discounts and promotions offered to your customers via direct mail.

This approach can help you attract new prospects looking for holiday sales.

National Soup Month Recipes

If you sell food products, take advantage of January being National Soup Month by featuring recipes using your products in print materials.

Mardi Gras Mask Design Contest

Tap into the party spirit of Mardi Gras by hosting a mask design contest.

Create eye-catching posters and flyers promoting the contest and encourage customers to submit their designs to win prizes.

Super Bowl Party Supplies

Print flyers or catalogs featuring all the necessary supplies for throwing the ultimate Super Bowl party, including food, decorations, and even team-themed merchandise.

Winter Olympics-Inspired Campaign

During the Winter Olympics, create a campaign centered around your products or services being "gold medal worthy."

You could include unique discounts or promotions for customers who mention a specific athlete's name at checkout. 

Take advantage of these special day-themed print marketing campaign ideas. Start planning now to implement them this winter to attract new customers and boost sales. 

Looking for help with your next winter print marketing campaign? Contact us today!

Last-Minute Holiday Printing: Tips for Stress-Free Orders

The holiday season can be a busy and stressful time, especially for businesses trying to get their print materials ready before the end of the year.

With tight deadlines and high demand, it's crucial to have a well-planned approach when placing last-minute print orders during the holidays. 

Here are some tips for successful last-minute holiday printing orders, whether promoting a winter sale, sending holiday cards, or creating a personalized gift.

Last-Minute Print Orders for a Stress-Free Holiday? We've Got You Covered!

Plan Ahead

Plan your holiday print orders well in advance to avoid any last-minute rush.

Communicate your requirements early so there is sufficient time to prepare and allocate resources for your project.

Clearly Communicate Deadlines

Clearly communicate your desired delivery date and time.

Provide all the necessary details, including any specific requirements or expectations. This will help manage the workflow effectively and ensure timely delivery.

Utilize Expedited Services

If you have urgent print orders, inquire about expedited services.

There may be an option for faster turnaround times, such as same-day or next-day printing. While these services may come at an additional cost, they can be a lifesaver when time is of the essence.

Provide Print-Ready Files

To streamline printing and avoid delays, ensure your artwork files are print-ready.

Double-check the file format, resolution, color mode, and bleed or trim requirements. 

Opt for Digital Printing

Digital printing offers faster turnaround times than traditional printing methods.

Consider choosing digital printing for your holiday print orders, especially if you have a tight deadline. This technology allows for quick production without compromising on print quality.

Stay in Communication

Maintain open lines of communication throughout the process.

Regularly check in for updates on the progress of your print order. This will help build trust, manage expectations, and promptly address concerns.

Review Proofs Carefully

Before giving the final approval for printing, carefully review the proofs.

Pay attention to details such as colors, fonts, and overall layout. By ensuring everything is accurate, you can avoid costly reprints or delays caused by errors.

Stay Organized

Keep a record of all your print orders, deadlines, and communication.

This will help you stay organized and easily track the progress of your projects. Use project management tools or spreadsheets to keep up with your holiday print orders.

Following these tips can minimize stress and ensure a seamless experience when placing last-minute print orders during the holiday season. 

Effective communication and proper planning are vital to achieving stress-free holiday print orders. Get in touch today to discuss your holiday printing needs and enjoy a hassle-free printing experience.